Ulala (うらら,Urara?) is the protagonist of Sega's Space Channel 5 series. Being the sole survivor of a deadly accident, Ulala grows up to become the lead reporter for Channel 5, starring on “Ulala’s Swingin’ Report Show.” Although she may just be a reporter, Ulala has saved the Galaxy from immediate danger several times, alongside her arch-rival, Pudding. With others by her side, Ulala was the one who ultimately put an end to the Morolian invasion in 2499, saving the Galaxy from one of its biggest threats.
Ulala is a woman with peach skin, blue eyes and pink hair tied up in pigtails. She wears pink eyeshadow and pink lipstick. For attire, Ulala has worn two different outfits in her various appearances, which are similar except for the color scheme. In most games, she appears wearing her white Channel 5 outfit from Space Channel 5 Part 2. This consists of a crop top with a cone collar, miniskirt, elbow-length gloves and knee-high boots with orange platform heels. Her top (which has the blue Channel 5 logo) and skirt have metallic silver trim. She wears a metallic silver headset and has a blue gun strapped to her right leg. The set of propulsion canisters on her back are also metallic silver.
Other times, Ulala wears her orange Channel 5 outfit from the original Space Channel 5. Orange is in place of white, and white replaces the metallic silver trim. Her heels are red and the headset and canisters are blue.
Ulala is a playable character in the game Sega Superstars. In her minigame, she needs (like in Space Channel 5) to remember different dance moves when they are shown by the Morolians, then repeat it in time with six different buttons.
Sega Superstars Tennis
Ulala appears as a playable character in Sega Superstars Tennis. Here, she tends to attract wolf-whistles from bystanders, including NiGHTS, despite the fact that the Nightmaren jester is said to be asexual. Ulala wears her classic orange outfit from her first game, and carries a pink, purple, and orange tennis racket.
During her Superstar State cutscene, Ulala briefly dances and changes her outfit from orange to white. When Ulala hits the ball, it swirls and briefly confuses opponents, and, when they hit it, Morolians spawn on the court. When the opponent crashes into the Morolians, they immediately fall over.
Sega Splash Golf
Ulala appears in Sega Splash Golf. She is an optional coach and caddie that the player can choose to coach them, and can appear on most courses, if the player disires.
Sonic & Sega All-Stars Racing
Ulala appears in Sonic & Sega All-Stars Racing. In this game, she needs to be purchased, and 12,500 miles are needed. She races on the track in her Astro Glider, a kind of floating pod that resembles the Astrobeat from Space Channel 5.
When Ulala’s All-Star is activated, a blue Morolian takes her seat in the vehicle and drives. Ulala stands on the top of her Astro Glider and uses her Chu Beam to shoot players off track (when the Chu Beam is shot, it shoots little, red hearts, which happens to be an error, as the Chu Beam shoots a green laser, and her Hey Beam shoots hearts instead).
Sonic & All-Stars Racing Transformed
In Sonic & All-Stars Racing Transformed, Ulala drives a futuristic three-wheeled trike-like car with the Space Channel 5 logo on the hood, kind of like Sonic's Speed Star but has a big resemblance to her Astro Glider from the previous games, with an overall resemblance to the Astrobeat.
When Ulala’s All-Star is activated, one Morolian appears on each side of her car and shoot other racers with their Hey Beams (however, the Morolians say “Chu” because they don’t have any “Hey” archive clips). Once shot, the Morolians will release three hearts at a time. Ulala’s theme song comes from Space Channel 5 during the first report “Introducing...Ulala!”
Ulala is often portrayed as confident; often heading into danger without showing the slightest trace of fear. She is sweet, kind, and is always ready to but others before herself, including her enemies. Ulala likes to groove and has an upbeat personality, but is often looked down upon by her rivals and boss on some occasions.
Ulala was the only other Sega character besides Sonic to guest star in Samba De Amigo Wii.
Ulala's All-Star theme in Sonic & Sega All-Stars Racing is different in the Nintendo DS version from in the home console versions. It is the same song but it has the beginning of it rather than the end of it.
Ulala is one of only four non-Sonic characters to be featured in more Sonic games than their own, the others are Amigo, Billy Hatcher and NiGHTS.