Ulala (うらら Urara?) is the protagonist of Sega's Space Channel 5 series. Being the sole survivor of a deadly accident, Ulala grows up to become the lead reporter for Channel 5, starring on “Ulala’s Swingin’ Report Show.” Although she may just be a reporter, Ulala has saved the Galaxy from immediate danger several times, alongside her arch-rival, Pudding. With others by her side, Ulala was the one who ultimately put an end to the Morolian invasion in 2499, saving the Galaxy from one of its biggest threats.
Ulala is a woman with peach skin, blue eyes and pink hair tied up in pigtails. She wears pink eyeshadow and pink lipstick. For attire, Ulala has worn two different outfits in her various appearances, which are similar except for the color scheme. In most games, she appears wearing her white Channel 5 outfit from Space Channel 5 Part 2. This consists of a crop top with a cone collar, miniskirt, elbow-length gloves and knee-high boots with orange platform heels. Her top (which has the blue Channel 5 logo) and skirt have metallic silver trim. She wears a metallic silver headset and has a blue gun strapped to her right leg. The set of propulsion canisters on her back are also metallic silver.
Other times, Ulala wears her orange Channel 5 outfit from the original Space Channel 5. Orange is in place of white, and white replaces the metallic silver trim. Her heels are red and the headset and canisters are blue.
Sega All-Stars series
Ulala is a playable character in the game Sega Superstars. In her minigame, she needs (like in Space Channel 5) to remember different dance moves when they are shown by the Morolians, then repeat it in time with six different buttons.
Ulala must save the following hostages being forced to dance: Valala Petre, Brent Suzuki, Afro Dude, Yolanda Yancovich, Ms. Gretchen Goddeau, Deron Dumont, and Lucy LeBeaux. Ulala will also be guided by her boss Fuse over her headset and ear pieces.
Sega Superstars Tennis
Ulala appears as a playable character in Sega Superstars Tennis. Here, she tends to attract wolf-whistles from bystanders, including NiGHTS, despite the fact that the Nightmaren jester is said to be asexual. Ulala wears her classic orange outfit from her first game, and carries a pink, purple, and orange tennis racket.
During her Superstar State cutscene, Ulala briefly dances and changes her outfit from orange to white. When Ulala hits the ball, it swirls and briefly confuses opponents, and, when they hit it, Morolians spawn on the court. When the opponent crashes into the Morolians, they immediately fall over.
Ulala's name also appears as graffiti art during the Jet Set Radio minigame.
Sonic & Sega All-Stars Racing
Ulala appears in Sonic & Sega All-Stars Racing. In this game, she needs to be purchased, and 12,500 Sega Miles are needed. She races on the track in her Astro Glider, a kind of floating pod that resembles the Astrobeat from Space Channel 5.
When Ulala's All-Star Move is activated, Blib (the blue Morolian) takes her seat in the vehicle and drives. Ulala stands on the top of her Astro Glider and uses her Chu Beam to shoot players off track (when the Chu Beam is shot, it shoots little, red hearts, which happens to be an error, as the Chu Beam shoots a green laser, and her Hey Beam shoots hearts instead). The song “Asteroid Belt Go! Go! Astrobeat Jr.” will play in the background.
Ulala is also a required playable character in several missions. On the consoles, Ulala is a part of the following missions: Big Banker Payout!, Space Channel Drive!, and House of the Dread!. In the DS version, she is a part of the following missions: Space Channel Drive, Fun in the Sun, and A Ring in Time.
Sonic & All-Stars Racing Transformed
In Sonic & All-Stars Racing Transformed, Ulala drives a futuristic three-wheeled trike-like car with the Space Channel 5 logo on the hood, kind of like Sonic's Speed Star but has a big resemblance to her Astro Glider from the previous games, with an overall resemblance to the Astrobeat.
When Ulala’s All-Star is activated, one Morolian appears on each side of her car and shoot other racers with their Hey Beams (however, the Morolians say “Chu” because they don’t have any “Hey” archive clips). Once shot, the Morolians will release three hearts at a time. Ulala’s theme song comes from Space Channel 5 during the first report “Introducing...Ulala!”
In Sonic Riders, Ulala appears as an unlockable character. The reporter is one of the fastest characters in the game, with speed stats rivaling those of Sonic the Hedgehog, Shadow the Hedgehog and Jet the Hawk. Her Extreme Gear board is the "Channel5."
In this game, Ulala has no Japanese voice actress for the Japanese version, and still uses her English voice actor's lines, recorded by Apollo Smile.
Sega Splash Golf
In Sega Splash Golf, Ulala is an optional coach and caddie that the player can choose to coach them, and can appear on most courses, if the player desires.
In SEGA Heroes, Ulala makes no physical appearance. However, her name cameos as a graffiti tag during several of the city levels originating from both Jet Set Radio and Streets of Rage.
Ulala is often portrayed as confident; often heading into danger without showing the slightest trace of fear. She is sweet, kind, and is always ready to but others before herself, including her enemies. Ulala likes to groove and has an upbeat personality, but is often looked down upon by her rivals and boss Fuse on some occasions.
- Ulala was the only other Sega character besides Sonic to guest star in Samba De Amigo Wii.
- On the Jet Set Radio court in Sega Superstars Tennis, Ulala's name can be spotted as graffiti, and makes an appearance during the Jet Set Radio minigame where the player must spell her name out in graffiti using spray cans.
- Ulala's All-Star theme in Sonic & Sega All-Stars Racing is different in the Nintendo DS version from in the home console versions. It is the same song but it has the beginning of it rather than the end of it.
- In the opening scene of Sonic & Sega All-Stars Racing, AiAi attempts to steal Ulala's banana from her fruit basket.
- Ulala also wins 4th place in the race presented during the cutscene.
- Ulala's All-Star music in Sonic & Sega All-Stars Racing is the same theme used during Pudding's Superstar State in Sega Superstars Tennis.
- Ulala is one of the few characters in the Sega All-Stars series to have her outfit repeatedly change throughout.
- In one episodes of the fourth season of Breaking Bad, Ulala briefly appears in a brief game of Sonic & SEGA All-Stars Racing, alongside AiAi, Amy, and Sonic.
- The unlockable sticker "SHOOT! SHOOT! SHOOT!" in Sonic & All-Stars Racing Transformed (unlocked by shooting three Ice at an opponent) is a reference to Space Channel 5, a command similarly said by Ulala, which is "Chu! Chu! Chu!".
- Ulala's head and Hey Beam icons make cameo appearances in the Sonic X comic series in Issue #16.