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This character exists primarily within the Sonic Boom continuity.
Information in this article may not be canonical to the storyline of the games or any other Sonic continuity.

Quotation1 We're not going to pay you. You think that just because we're a global corporation that our employees deserve to make a living wage?! Haha! Quotation2
— Mr. Slate, "Three Minutes or Less"

Mr. Slate is a character that appears in the Sonic Boom television series. He is an anthropomorphic ox and a business tycoon who lives on Seaside Island. He is the owner of the global Meh Burger corporation and other businesses in Hedgehog Village,[2] including a dig site for some Ancient ruins outside the Village.[3]

Concept and creation

Mr. Slate's name is a reference to Fred Flintstone's boss with the same name on the The Flintstones.[2] He also gets his catchphrase "You're fired" from George Jetson's boss, Mr. Spacely, on The Jetsons.[4]


Mr. Slate is an anthropomorphic ox of average height. He has a slightly large and round torso and head, relatively thin arms and slightly stubby legs. He also has light brown fur with pale beige skin on his front torso and wide muzzle, a medium-sized black snout, almost cylinder-like ears, a pair of short black-tipped white horns, and brown eyes. Additionally, he has a smooth brown mustache and thick eyebrows. For attire he wears a black-blue suit with a white shirt and red tie, a black-blue dark-banded top hat, white gloves and black shoes with white gaiters.


TV series


In the past, Mr. Slate invested in an archaeological dig site for some Ancient ruins outside of the Unnamed Village in hopes of making another tax shelter.[5]

Season one


Mr. Slate at the Awardy Awards.

Mr. Slate was one of the attendees at the Awardy Awards. There, he had an awkward moment when Sticks the Badger smelled him close up. When the award was being handed out, Mr. Slate had to flee when Dr. Eggman attacked everyone with his robots for not getting the award. Once Team Sonic took care of Eggman though, Mr. Slate returned to the gala.[6] When T.W. Barker's Circus of Wonders then came to town, Mr. Slate paid it a visit.[7]

Finding his dig site in pieces, Mr. Slate demanded an explanation from his employee Charlie. However, after Charlie's "friend", Knuckles, talked back at him, Mr. Slate fired Charlie on the spot.[3]

Season two


Mr. Slate at a town meeting.

While at a town meeting, Mr. Slate learned that their village was named after Sticks' evil ancestor, Jebediah Badger. Eventually wanting the town renamed, Mr. Slate agreed to a referendum between Amy and Eggman's name propositions at another meeting. Getting enticed by Eggman's campaign, Mr. Slate showed up to vote. Afterwards, he paid a visit to the library.[8] Metting Eggman later on, Mr. Slate was convinced to let Eggman's competent robots run Meh Burger. Although Mr. Slate let Dave the Intern prove himself in a contest against one of the robots to keep his job, he fired him once he lost. When holding the reopening of the improved Meh Burger, however, Mr. Slate got trapped with the villagers in a force-field and sent towards space in Meh Burger by Eggman. Thanks to Team Sonic and Dave though, Mr. Slate was rescued, along with Meh Burger. As thanks, he made Dave Meh Burger's manager.[9]

When the Fregosi Sapphire was found at his dig site, Mr. Slate held an unveiling of the gem, hoping to earn a profit from it. Though he ran away when Eggman stole the gem at the event, he returned when Team Sonic got it back. However, Mr. Slate let the team keep the Sapphire to avoid the trouble it attracted.[5] Mr. Slate and the One-Percenters would some time after have a bowling match with the Lightning Bowler Society. Upon losing, he went for a money swim with his team to deal with the agony of defeat. Mr. Slate appeared later at Meh Burger to announce its new Lightning Bowler Society fast food tie-in after said group became celebrities.[10] When Race Day then arrived several months later, Mr. Slate would watch said event's auto race competition at its site. During the competition though, he and his company had an accident when a race car hit their private tribune.[11]

While watching a focus group review Meh Burger's delivery system, Mr. Slate heard Sonic boast that he could handle any delivery in less than three minutes. He subsequently convinced Sonic to become Meh Burger's new delivery boy after promising him payment in the form of chili dogs. After starring in Meh Burger's next commercial that advertised the restaurant's improved delivery service, Mr. Slate awarded Sonic with extra chili dogs as thanks for his outstanding work, although those left Sonic so ill that he quit.[12]


While very suggestable,[9] Mr. Slate is a strict employer, seeing as he quickly fired Charlie after his associate talked back at him.[3] He is not unreasonable though, as he is willing to give his employees a chance to prove themselves when their jobs are at stake. He was also initially convinced that he had a hard time firing his employees personally, but he has since come to realize that he enjoys it on some level.[9]

Somewhat greedy, Mr. Slate is rather reluctant about spending money. His mind is very alert about how he can make the most out of his investments, and he intentionally cuts corners when it comes to running a business so he can keep the costs low (as exemplified in Meh Burger's sub-standard management, payment arrangements and products).[5][9][12] In fact, Mr. Slate thinks that his employees do not deserve to make a living wage, despite the fact that they work for a global corporation.[12] However, he is not a dishonest man, and he makes sure his businesses' codes of conduct are kept well within their legal limits. When in a good mood, he has also proven himself quite generous and celebratory.[9]


  • Mr. Slate's character model is derived from Mike the Ox's.


  1. Bill Freiberger on Twitter. Twitter (22 November 2015). Retrieved on 22 November 2015. “Zack Dias: Mr. Slate is voiced by whom? / Bill Freiberger: @WillingBlam is the voice of Mr. Slate.”
  2. 2.0 2.1 Bill Freiberger on Twitter. Twitter (18 March 2017). Retrieved on 18 March 2017. “Bill Freiberger: The owner of Meh Burger (and other Village businesses) is Mr. Slate, a reference to Fred’s boss on “The Flintstones.””
  3. 3.0 3.1 3.2 Grenier, Benoit (7 November 2015). "Counter Productive". Sonic Boom. Season 1. Episode 51. Cartoon Network.
  4. Greg Hahn on Twitter. Twitter (18 March 2017). Retrieved on 18 March 2017. “Greg Hahn: He shares a name with Fred Flintsone's boss and a catchphrase with George Jetson's boss, Mr. Spacely (2/2)”
  5. 5.0 5.1 5.2 Robinson, Cindy (25 March 2017). "Give Bees A Chance". Sonic Boom. Season 2. Episode 72. Boomerang.
  6. Lieblich, Doug (22 November 2014). "My Fair Sticksy". Sonic Boom. Season 1. Episode 5. Cartoon Network.
  7. Banker, Mark; Denton, Alan; Hahn, Greg (7 February 2015). "Circus of Plunders". Sonic Boom. Season 1. Episode 12. Cartoon Network.
  8. Grenier, Benoit (11 March 2017). "Unnamed Episode". Sonic Boom. Season 2. Episode 70. Boomerang.
  9. 9.0 9.1 9.2 9.3 9.4 Baraou, Anne (18 March 2017). "Robot Employees". Sonic Boom. Season 2. Episode 71. Boomerang.
  10. Saisselin, Peter (10 June 2017). "Lightning Bowler Society". Sonic Boom. Season 2. Episode 83. Boomerang.
  11. James, Jake (26 August 2017). "If You Build It They Will Race". Sonic Boom. Season 2. Episode 94. Boomerang.
  12. 12.0 12.1 12.2 Gutierrez, Freddie (30 September 2017). "Three Minutes or Less". Sonic Boom. Season 2. Episode 97. Boomerang.
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