User blog comment:Kagimizu/Oh F*** No.../@comment-17426694-20110430014156/@comment-878100-20110430025440

The reason is because they were paying too much money to make game systems that never sold. The last successful game system to release by SEGA was the Dreamcast. After that their game systems just didn't sell. So they announced that they were quitting making game consoles and were only going to make games.

And that's how it'll probably be for the rest of history.